Seeking and resisting compliance [electronic resource]
لتكبير النص لتصغير النص- كتاب
This title provides a solid foundation for the theory and research surveys. The book focuses solely on how people produce rather than respond to, persuasive messages.
العنوان |
Seeking and resisting compliance [electronic resource] : why people say what they do when trying to influence others / Steven R. Wilson. |
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الناشر |
Thousand Oaks, Calif. London : SAGE |
تاريخ الإصدار |
c2002 |
ملاحظات |
Description based upon print version of record. Includes bibliographical references (p. 349-376) and indexes. English |
رقم الرف |
Cover Contents Preface 1 - What Is Persuasive Message Production? 2 - The Traditional Approach to Message Analysis 3 - Alternative Approaches to Message Analysis 4 - The First Generation 5 - The Second Generation 6 - Discourse Perspectives on Persuasive Message Production 7 - Cognitive Perspectives on Persuasive Message Production 8 - Producing Persuasive Messages in Context 9 - The Future of Theory and Research on Persuasive Message Production References Author Index About the Author |
الشكل |
1 online resource (xii, 393 p.) |
اللغة |
الانكليزية |
رقم النظام |
997010707304605171 |
MARC RECORDS
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