Contemporary approaches of the scientific theory of place marketing

The contemporary economic crisis is one of the biggest in the global economy and has been forcefully applied to the real economy, revolting in a deep recession. Globalization has in turn contributed to the faster transmission of the problem from country to country. This crisis disproportionally affects countries with small and medium development but also the medium and low social layers and small and medium entrepreneurship within countries. The stability of employment has fallen apart. The consequences of the economic crisis has brought out systemic problems and distortions in different secto