Ferrazzi, Keith

Keith Ferrazzi is an American author and entrepreneur. He is the founder and CEO of Ferrazzi Greenlight, a Los Angeles, California-based research and consulting firm. He wrote the New York Times bestselling books Never Eat Alone and Who's Got Your Back? Keith Ferrazzi first created the term co-elevation in 2017, as he was writing the book, Leading Without Authority: How Co-Elevation Is Redefining Collaboration and Transforming Our Teams, with the publisher Penguin Random House. Ferrazzi has been recognized by Thinkers50, a London-based authority on management thinking, as one of the world's top 50 thinkers (2025) and was named to its inaugural Coaches50 list of the world's leading executive coaches (2024). He coaches senior leadership teams on collaboration, work redesign, and human-AI teaming."