Economics of sport and recreation
להגדלת הטקסט להקטנת הטקסט- ספר
The Economics of Sport and Recreation provides a much needed and up-to-date analysis of sport's contribution to the global economy. This new edition covers all aspects of the economics of sport and recreation but gives prominence to the staggering rise of the commercial sector over the last decade. Special attention is paid to the economics of the sports goods industry, the economics of sports sponsorship, the economics of major sports events, the economics of professional team sports, and the economic relationship between sport and broadcasting.In the first edition of this book p
כותר |
Economics of sport and recreation / Chris Gratton and Peter Taylor. |
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מהדורה |
2nd ed. |
מוציא לאור |
London New York : E & FN Spon |
שנה |
2000 |
הערות |
Rev. edition of: Sports and recreation. 1985. Includes bibliographical references (p. [223]-231) and index. English |
הערת תוכן ותקציר |
Book Cover Title Contents Preface Introduction Sport and economics The economic importance of sport Demand The demand for leisure time The demand for sport: theory The demand for sport: evidence Supply Government and sport The voluntary sector and sport The commercial sector and sport Contemporary issues in the economics of sport Sports sponsorship Major sports events Professional team sports Sport and broadcasting Bibliography Index |
היקף החומר |
1 online resource (243 p.) |
שפה |
אנגלית |
מספר מערכת |
997010702512105171 |
תצוגת MARC
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